Opportunity brief

Eligibility Criteria:

Rules and Regulations:

Each team will receive a problem statement and the relevant customer information at the beginning of the second round.
All work must be completed during the event using the materials and canvases provided by the organisers.
Pre-made decks, templates or prepared content are not permitted during the event.
Phones and laptops are permitted only during Rounds 2a.
Bids are binding and Genesis Credits cannot be transferred between teams.
A team can only build MVP using selected resources during the bidding round.
Participants must adhere to all round timings and pitch time limits.
Copying, unauthorised external assistance or malpractice may lead to immediate disqualification.
Organisers decisions regarding the event, judging and results will be final.
Any damage to property must be reported immediately, and the responsible person will be liable for the repair or replacement costs.

Round 1 – The Discovery Sprint:Teams participate in an online Genesis Quiz.
Round 2a – The Build Floor:Shortlisted teams will receive a real, unbranded customer problem and work during the event to understand the problem, define the user, analyse the market, prioritise features and build an MVP.
Teams will then develop a Now–Next–Later roadmap, GTM strategy, and revenue model based on their available resources and selected product components.
Round 2b – Launch Day:Teams present their final product concept, roadmap and MVP to the judging panel through a 4-minute pitch followed by a 2-minute leadership Q&A.
Teams will present using their physical canvases and product billboard rather than relying on conventional presentation decks.

- The final decision lies with the judges and the organizing committee.

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