Opportunity brief
Key Responsibilities
- Generate qualified leads through online and offline marketing channels.
- Research and identify potential customers and target audiences.
- Conduct outreach through LinkedIn, email, WhatsApp, social media, communities, and other channels.
- Build and maintain prospect and lead databases.
- Follow up with prospects and assist in converting leads into customers.
- Develop and execute creative lead-generation campaigns.
- Assist in social media and digital marketing campaigns.
- Identify new customer acquisition channels and growth opportunities.
- Monitor campaign performance and improve conversion rates.
- Track leads, follow-ups, conversions, and other growth metrics.
- Work with the sales and marketing team to achieve monthly growth targets.
- Conduct competitor and market research.
- Experiment with new marketing strategies, messaging, and acquisition channels.
Who Can Apply?
We are looking for candidates who are:
- Students, fresh graduates, or professionals with 0–2 years of experience.
- Interested in Growth Marketing, Digital Marketing, Sales, Lead Generation, or Business Development.
- Strong in communication and interpersonal skills.
- Comfortable reaching out to new people.
- Creative, proactive, and target-oriented.
- Good at researching and identifying potential customers.
- Comfortable working with Google Sheets / Excel.
- Willing to learn and experiment with different growth strategies.
Good to Have
- LinkedIn outreach experience
- Email marketing experience
- Social media marketing
- Lead generation
- CRM knowledge
- Market research
- Copywriting
- Performance marketing
- Sales/business development experience
Key Performance Areas
Your performance will be evaluated based on measurable growth activities such as:
- Qualified leads generated
- Outreach volume and quality
- Lead response rate
- Follow-ups completed
- Qualified opportunities generated
- Conversion rate
- Customer acquisition
- Campaign performance
What You Will Get
- Hands-on experience in Growth Marketing
- Real-world experience in lead generation and customer acquisition
- Opportunity to work on live marketing campaigns
- Exposure to sales and marketing strategy
- Experience with outreach and conversion funnels
- Performance-based growth opportunities
- Certificate / Letter of Recommendation based on eligibility and performance
- Opportunity to build a strong portfolio of real marketing work
Skills
Growth Marketing | Lead Generation | Customer Acquisition | Digital Marketing | Social Media Marketing | LinkedIn Outreach | Email Marketing | Sales Funnel | Market Research | Business Development | Copywriting | CRM | Google Sheets