Opportunity brief
About the Role:
We are looking for a strategic and proactive PR & Outreach Intern to lead the company's public relations, external communications, partnership outreach, and brand visibility initiatives. In this role, you will develop outreach strategies, build meaningful external relationships, coordinate collaborations, manage communication campaigns, and contribute to strengthening the company's presence and reputation.
Key Responsibilities:
- Develop and execute PR and outreach strategies aligned with the company's business goals.
- Lead media, influencer, community, and strategic partner outreach initiatives.
- Build and maintain strong relationships with media houses, organizations, communities, creators, and potential partners.
- Identify and pursue collaboration, partnership, sponsorship, and promotional opportunities.
- Draft and coordinate press releases, announcements, outreach messages, and other external communications.
- Manage PR campaigns, brand collaborations, and external promotional activities.
- Coordinate with Marketing, Content, Creative, and Business teams for integrated campaigns.
- Represent the company professionally during external communications and partnership discussions.
- Track outreach activities, responses, partnerships, and campaign outcomes.
- Monitor industry trends, relevant opportunities, and competitor PR activities.
- Lead and guide the PR & Outreach team, delegate responsibilities, and monitor performance.
- Prepare regular reports on outreach progress, partnerships, media coverage, and overall PR performance.
Requirements:
- Pursuing or completed a degree in Marketing, Public Relations, Communications, Business Administration, or a related field.
- Strong communication, negotiation, networking, and relationship-management skills.
- Excellent written and verbal communication abilities.
- Ability to confidently communicate with external stakeholders and organizations.
- Strong leadership, coordination, and team-management skills.
- Strategic and creative approach to PR and outreach.
- Ability to handle multiple campaigns, partnerships, and deadlines simultaneously.
- Previous experience in PR, outreach, marketing, partnerships, or community building is an advantage.
- Strong initiative, professionalism, and ability to work independently.
What You'll Gain:
- Leadership experience in PR, communications, and strategic outreach.
- Exposure to media relations, partnerships, collaborations, and brand-building initiatives.
- Opportunity to lead real-world PR and outreach campaigns.
- Experience working with cross-functional teams and external stakeholders.
- Opportunity to build a strong professional network.
- Performance-based growth opportunities within the organization.