Opportunity brief
About the Company
SS TECHNOLOGIES is seeking a creative and commercially minded Social Media & Content Brand Marketing Manager to strengthen its digital presence and build a consistent, engaging brand voice. This role will shape how the organisation communicates with its audiences across social and digital channels while connecting content initiatives to measurable business outcomes.
Responsibilities
- Develop and execute integrated social media, content marketing, and brand-building strategies.
- Plan, create, review, and manage engaging content for LinkedIn, Instagram, Facebook, and other relevant platforms.
- Strengthen brand identity, positioning, storytelling, and online visibility through consistent communication.
- Lead digital campaigns from concept and execution through performance tracking and optimisation.
- Monitor reach, engagement, conversions, and other key metrics, using insights to improve campaigns.
- Track industry trends, platform changes, and emerging content formats to identify growth opportunities.
- Collaborate with internal stakeholders to maintain aligned and effective brand messaging.
- Manage multiple projects independently while maintaining quality, timelines, and business focus.
Requirements
- 3–4 years of relevant experience in social media, content marketing, digital marketing, or brand management.
- Strong understanding of digital branding, social media algorithms, content planning, and campaign execution.
- Excellent written and verbal communication skills, with the ability to develop compelling brand narratives.
- Experience with social media management, analytics, and campaign performance tools.
- Strong creative thinking, leadership, organisation, and project management abilities.
- Working knowledge of SEO, paid advertising, and digital marketing analytics is preferred.
- Familiarity with Canva, Meta Business Suite, Google Analytics, or comparable platforms is advantageous.
- A bachelor's or master's degree in Marketing, Mass Communication, Business Administration, or a related discipline is preferred.
This is a full-time, work-from-office opportunity based in Sector 62, Noida, Uttar Pradesh. The selected candidate will work closely with internal teams to turn creative marketing ideas into impactful, data-informed brand and business results.