Opportunity brief
Roles & Responsibilities
- Assist in developing and executing growth strategies to increase users, sales, and brand awareness
- Generate leads through online platforms, social media, and research
- Support the sales and business development team in client outreach
- Conduct market and competitor research to identify new opportunities
- Manage and optimize social media campaigns for engagement and reach
- Coordinate with marketing teams for promotional activities and campaigns
- Track campaign performance and prepare reports on growth metrics
- Communicate with potential customers through calls, emails, or messages
- Help improve customer acquisition and retention strategies
- Maintain and update databases, lead sheets, and CRM tools
- Assist in creating marketing content such as posts, presentations, and promotional materials
- Participate in brainstorming sessions for innovative growth ideas
- Analyze customer feedback and suggest improvements
- Support partnership and collaboration activities with external organizations
- Stay updated with industry trends and digital marketing practices
Requirements
- Pursuing or completed a Bachelor's degree in Business Administration, Marketing, Management, Commerce, or a related field
- Strong communication and interpersonal skills
- Basic understanding of sales, marketing, and business development
- Familiarity with social media platforms and digital marketing concepts
- Good analytical and problem-solving abilities
- Ability to work in a fast-paced environment and meet targets
- Proficiency in MS Excel, MS Word, and PowerPoint
- Strong organizational and time management skills
- Willingness to learn and adapt quickly
- Prior internship or project experience in marketing, sales, or growth activities is a plus
- Knowledge of CRM tools and lead generation platforms is an added advantage