Opportunity brief
RSIS International is hiring for Performance Marketing Manager
About the Company
RSIS International is seeking a Performance Marketing Manager to strengthen its digital acquisition and growth initiatives. The role will work closely with marketing and business teams to improve campaign efficiency, generate qualified demand, and support measurable business outcomes across digital channels.
Responsibilities
- Plan, launch, monitor, and optimize paid campaigns across Google Ads, Meta Ads, Facebook Ads, and Instagram Ads.
- Manage campaign budgets, bidding, audience targeting, creative testing, and performance allocation to improve return on advertising spend.
- Use GA4, conversion tracking, and reporting dashboards to evaluate campaign performance and identify growth opportunities.
- Coordinate email marketing activities and translate campaign data into actionable recommendations.
- Prepare regular performance reports covering leads, conversions, cost efficiency, and budget utilization.
Requirements
- 2–3 years of relevant experience in performance marketing or digital advertising.
- Strong command of Google Ads, Meta Ads, Facebook Ads, Instagram Ads, email marketing, GA4, conversion tracking, paid campaign management, and budget optimization.
- Ability to interpret marketing data, troubleshoot tracking issues, and make informed optimization decisions.
- Strong communication, analytical thinking, ownership, and attention to detail.
This is a full-time, in-office opportunity based in Gurgaon Sector 65, with an annual compensation range of ₹3 LPA to ₹5.5 LPA.