About the role

Myntra is hiring for the role of Associate - Cat Marketing!

Conduct market research to understand consumer behavior and preferences related to category products.
Develop and implement marketing strategies to promote cat-related strategic growth levers effectively.
Create engaging content for marketing materials such as brochures, cheat sheets for sale events, websites, and social media platforms.
Collaborate with design and creative teams to develop visually appealing marketing campaigns.
Analyze and interpret marketing data to measure the effectiveness of campaigns and make data-driven decisions.
Monitor and track competitors' marketing activities to stay ahead in the market.
Coordinate with buy teams to align marketing efforts with sales objectives and targets.

Salary Link - https://www.glassdoor.co.in/Salary/Myntra-Associate-Salaries-E508705_D_KO7,16.htm

Stay updated on industry trends and best practices in cat marketing to incorporate innovative ideas into marketing campaigns.
Work closely with product development teams to ensure marketing strategies align with product features and benefits.

1 to 3 years of experience in marketing, brand management, or category marketing. -

Strong understanding of digital marketing, social media campaigns, influencer marketing, and brand strategy. -

Proficiency in market research, competitor analysis, and data driven decision making.

Skills for this role