Opportunity brief
Responsibilities: Manage and maintain Loviesta's social media presence. Plan and maintain a content calendar. Create and publish Instagram posts, stories and reels. Create basic marketing creatives using Canva . Edit short-form videos/reels using tools such as CapCut or similar platforms. Write social media captions and promotional content. Research trends, competitors, and relevant content ideas. Assist with SEO activities and keyword research. Assist in managing and improving Google Business Profile. Learn and assist with Google Ads campaigns . Monitor campaign performance and search terms. Assist with audience and keyword research. Track website traffic, enquiries and conversions. Learn the basics of Google Analytics (GA4) and marketing performance reporting. Assist in identifying which digital channels and campaigns generate enquiries. Coordinate with the sales and business development team to understand lead quality and customer behaviour. Requirements: Creative and enthusiastic. Interested in digital marketing and online growth. Comfortable using Instagram and social media platforms. Basic knowledge of Canva is preferred. Willing to learn Google Ads, SEO, and analytics. Good communication and writing skills. Comfortable using computers and Google Workspace.