About the role
Overview
KPI BID-OFF is a high-energy analytics competition at Entropy 2.0 - The Analytics Conclave by Great Lakes Institute of Management, Chennai, designed to test participants' analytical thinking, prioritization, business acumen, and ability to translate metrics into business decisions. Teams will progress through three stages: a preliminary quiz, a case submission round, and an on-campus live KPI auction and presentation.
The central challenge is to identify the right mix of Key Performance Indicators (KPIs), justify choices using business logic, and demonstrate how selected metrics can drive decisions and outcomes.
PRIZE POOL: ₹50,000 (1st place - 25,000/- , 2nd place - 15,000/- , 3rd place - 10,000/-)
Round 1 - Preliminary Quiz
Format: Online quiz hosted through Unstop.
Objective: Assess participants' foundational understanding of analytics, business metrics, KPI interpretation, and decision-making.
Proposed structure:
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The quiz will be completed by registered teams/participants within the time window published on Unstop. -
Questions may cover KPI fundamentals, business analytics, metric interpretation, and scenario-based reasoning. -
Scores will determine the teams shortlisted for Round 2. In the event of a tie, the organizing team may use quiz completion time or a designated tie-breaker question. -
Quiz duration, question count, scoring, attempt rules, and shortlist size will be announced on the Unstop page.
Round 2 - Case Submission
Format: Online case submission through Unstop.
Objective: Evaluate participants' ability to understand a business problem, identify relevant KPIs, conduct structured analysis, and communicate actionable insights.
Shortlisted teams will receive a case brief with the business context, problem statement, data/materials (where applicable), and submission instructions.
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Teams must submit their solution in the specified format (e.g., PDF/PPT) before the deadline published on Unstop. -
Submissions should clearly articulate the problem, KPI selection and rationale, analytical approach, insights, and recommended business actions. -
Slide Limit of 5 slides excluding cover slide and appendix. -
Late, incomplete, or non-compliant submissions may be disqualified, subject to the rules published by the organizers. -
The strongest submissions will be shortlisted for the on-campus final. Shortlist size and evaluation timeline will be communicated through Unstop.
Round 3 - Final: Live KPI BID-OFF (On-Campus)
Format: In-person, team-based KPI auction followed by analysis and presentation.
Objective: Test strategic KPI prioritization under a fixed budget, the ability to make trade-offs, and the quality of business reasoning.
Auction Setup:
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Teams will be assigned a business problem statement and a KPI list relevant to the analytics domain. -
Teams receive a fixed auction budget of 2,000 points. -
Teams bid on KPIs they believe will most strongly impact the business problem. A set of common/standard KPIs may be assigned to all teams and excluded from bidding. -
Bidding mechanics, bid duration per KPI, auction sequence, and final budget rules will be briefed to participants before the live round.
Final Analysis & Presentation
Teams analyze and bid on the KPIs critical for their submitted business recommendation. Teams will be given 45 mins to make changes in the slide deck and a presentation window of 5 minutes per team, followed by 3 minutes of Q&A.
Presentation Guideline: Teams should explain the relevance of selected KPIs, the logic behind auction decisions, the analytical approach, insights, and business actions.