Opportunity brief
About the Role:
Cogniza Edutech Private Limited is looking for motivated and enthusiastic Business Marketing & Lead Generation Interns to join our team.
This internship provides hands-on exposure to business marketing, lead generation, customer outreach, communication, and marketing campaigns. It is suitable for students and recent graduates who want to build practical experience in marketing and business development.
Roles & Responsibilities:
- Identify and generate potential leads through online platforms and digital channels.
- Conduct outreach to prospective students, customers, and relevant audiences.
- Promote and communicate company programs, campaigns, and opportunities.
- Handle initial communication and understand the requirements of potential leads.
- Maintain and update lead details using Google Sheets, Forms, and other tools.
- Follow up with leads and maintain regular communication.
- Support the marketing team in executing promotional and outreach campaigns.
- Assist in creating and distributing marketing content.
- Track daily lead generation, responses, and campaign performance.
- Coordinate with team members to achieve campaign and outreach objectives.
- Participate in brainstorming sessions for new marketing and lead-generation ideas.
- Prepare basic daily or weekly activity reports.
Requirements:
- Prior work experience is not mandatory.
- Good communication and interpersonal skills.
- Basic knowledge of social media and online platforms.
- Comfortable working with Google Forms and Google Sheets.
- Self-motivated, proactive, and willing to learn.
- Ability to work individually and as part of a team.
What You Will Gain:
- Hands-on experience in business marketing and lead generation.
- Practical exposure to customer outreach and communication.
- Understanding of marketing campaigns and lead management.
- Experience working with digital platforms and marketing tools.
- Improved communication, sales, and negotiation skills.
- Exposure to real-world business and marketing processes.
- Internship certificate upon successful completion.
- Performance-based recognition and additional opportunities based on program terms.