Opportunity brief
Robro Systems Private Limited is hiring for the role of Social Media Intern!
Responsibilities of the Intern:
- Plan, create, and schedule content for social media platforms such as LinkedIn, Instagram, YouTube, and Facebook.
- Write engaging captions, hashtags, and post descriptions aligned with brand tone.
- Stay updated with social media trends, reels, shorts, and emerging content formats.
- Monitor engagement, respond to comments/messages, and assist in community management.
- Contribute creative ideas for social media campaigns and brand awareness initiatives.
- Design creatives for social media posts, banners, posters, presentations, and marketing collateral.
- Create and edit reels, shorts, product explainers, and promotional videos.
- Assist in maintaining brand consistency across all visual assets.
- Support content creation for events, exhibitions, and product launches.
- Assist in creating SEO-friendly content for social media, blogs, and website updates.
- Support basic keyword research and content optimization activities.
- Help improve content visibility through relevant keywords, hashtags, and trend analysis.
- Assist in tracking content performance and engagement metrics.
- Work closely with Product, Sales, and Engineering teams to understand products and translate them into engaging content.
- Contribute creative ideas for campaigns, product launches, and brand storytelling.
- Stay updated on digital marketing, AI, automation, and industry trends.
Requirements:
- Currently pursuing or recently completed a degree in Marketing, Mass Communication, Media, Design, Journalism, or a related field.
- Basic to good knowledge of social media management, graphic design, and video editing.
- Familiarity with Canva, Adobe Photoshop, Illustrator, Premiere Pro, CapCut, After Effects, or equivalent tools.
- Understanding of major social media platforms and content formats.
- Basic understanding of SEO concepts and content optimization.
- Creative mindset with good attention to detail and willingness to learn.