Opportunity brief
Roles & Responsibilities:
- Develop brand and marketing strategies for multiple businesses.
- Ideate and align content with brand objectives and target audiences.
- Research market trends, competitors, and content formats that work.
- Identify business/marketing problems and suggest practical solutions.
- Create ideas that support brand growth, lead generation, and sales.
- Assist in brand positioning, messaging, communication, and campaign planning.
- Develop content pillars, campaign concepts, and creative directions.
- Create and present strategic decks, presentations, and proposals.
- Collaborate with content, design, social media, and performance marketing teams.
- Contribute creative ideas and take ownership of assigned projects.
- Understand different industries and adapt strategies accordingly.
- Stay updated with changing social media and marketing trends.
Requirements:
- Strong understanding of branding, marketing, and content strategy.
- Good creative, analytical, and problem-solving skills.
- Good knowledge of graphic design and visual communication.
- Strong presentation and communication skills.
- Prior experience/exposure to branding or marketing is preferred.
- Knowledge of Canva/Figma/Photoshop or similar tools is a plus.
- Proactive, curious, and eager to learn and experiment.
- Willingness to take initiative and contribute beyond assigned responsibilities.
- Ability to think from a business + marketing perspective.