Opportunity brief
Key Responsibilities:
- Build strong, friendly relationships with existing GoHappy Club members.
- Welcome and onboard new members, introducing them to the platform and its offerings.
- Encourage participation in live sessions, activities, events, trips and community initiatives and coordinate communications around the same.
- Collect, organise and curate member-generated photos, videos and stories.
- Collaborate closely with the Social Media and Marketing team to align community highlights, user-generated content, and story angles with the monthly social media strategy and content calendar.
- Help brainstorm short-form content ideas (Reels, shorts, member highlights, trip recaps) that showcase the active and joyful lives of senior citizens. Encourage members to share their experiences, achievements and memorable moments with the wider community.
- Identify engaging member stories and experiences for GoHappy Club's community and social media platforms.
- Support community campaigns, contests, celebrations and member activities.
- Maintain accurate member and engagement records.
- Gather member feedback and share insights to improve the community experience.
- Suggest ideas to make the community more active, interactive and connected.