Opportunity brief
Cop&Drop is building India's discovery platform for homegrown and indie brands. We bring together interesting brands, products, stories, and culture and we're building a content-first brand around it.
We're looking for someone who understands Instagram, knows what makes people stop scrolling, and can turn raw footage into content people actually want to watch.
Responsibilities:
- Edit Instagram Reels, short-form videos, and social media content for Cop&Drop.
- Turn raw footage into engaging, fast-paced, visually interesting videos.
- Work on hooks, pacing, transitions, subtitles, sound design, music, and visual effects.
- Edit founder-led content, product videos, UGC, interviews, trend-based content, and brand stories.
- Collaborate with the content and growth teams to turn creative ideas into high-performing content.
- Keep up with trending audio, formats, editing styles, memes, and internet culture.
Requirements:
- Strong understanding of Instagram Reels and short-form content.
- Good sense of pacing, storytelling, music, and visual composition.
- Proficiency in Premiere Pro, After Effects, CapCut, DaVinci Resolve, or similar tools.
- Strong attention to detail and willingness to experiment.
You'll Stand Out If You :
- Constantly notice why certain Reels go viral.
- Understand Gen Z, internet culture, memes, fashion, music, and trends.
- Can create both polished and raw/native-looking content.
- Know basic motion graphics and animation.