Opportunity brief
About the job
The B2B Sales Representative will be responsible for managing the complete inside sales cycle, from lead generation and prospecting to follow-ups, negotiations, and deal closure. The ideal candidate should have strong communication and convincing skills, a results-oriented mindset, and the ability to manage sales pipelines and achieve monthly targets.
Key responsibilities:
Lead Generation & Qualification
- Generate, identify, and qualify potential leads through inbound enquiries, website enquiries, referrals, campaigns, and other sales channels.
- Respond promptly to inbound leads and understand customer requirements, budgets, and purchase intent.
- Conduct outbound follow-ups with prospective customers to convert qualified leads into business opportunities.
- Maintain an organized database of leads, prospects, and sales activities.
Expo & Exhibition Lead Management
- Manage leads generated through trade shows, exhibitions, expos, industry events, and business networking activities.
- Follow up with event leads promptly after exhibitions and identify potential business opportunities.
- Qualify prospects based on their requirements, buying potential, and suitability for the company's products or services.
- Schedule meetings, product demonstrations, presentations, and commercial discussions with prospective clients.
- Track the conversion of exhibition leads into qualified opportunities and closed deals.
B2B Sales & Client Acquisition
- Identify and acquire new B2B clients across relevant industries and customer segments.
- Understand client requirements and recommend suitable products, services, or solutions.
- Build and maintain strong relationships with business owners, procurement teams, decision-makers, and other key stakeholders.
- Prepare quotations, proposals, product presentations, and commercial offers and negotiate pricing and commercial terms within approved company guidelines.
- Drive sales closures and consistently work toward monthly and quarterly revenue targets.
Sales Pipeline & Reporting
- Maintain accurate lead, opportunity, follow-up, and sales records in the CRM or designated sales system.
- Coordinate with marketing, operations, customer success, and other internal teams to ensure smooth execution of sales commitments.
- Identify potential opportunities and prioritize high-value or high-intent leads.