Opportunity brief
Responsibilities:
- Understand the client's product, target audience, advertising objective, and brand identity.
- Discuss ideas and design requirements with the client and creative team.
- Design advertisements for newspapers, magazines, brochures, flyers, posters, leaflets, catalogues, and banners.
- Create layouts that combine text, images, illustrations, and graphics effectively.
- Generate creative ideas and visual concepts for advertising campaigns.
- Select suitable typography, colours, photographs, illustrations, and design styles.
- Coordinate with copywriters to arrange headlines, slogans, body text, captions, and other written content.
- Ensure that text and visuals work together effectively.
- Edit, retouch, crop, resize, and enhance photographs for print advertisements.
- Prepare images according to the required print quality and dimensions.
- Follow the client's logo, colour scheme, fonts, and brand guidelines consistently across different advertisements.
Requirements:
- Bachelor's degree in Graphic Design, Fine Arts, or a related field.
- Proven experience of 3-8 years in graphic design, preferably within an agency setting.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong portfolio showcasing a range of design projects and creative skills.
- Excellent communication, collaboration, and time management skills.
- Ability to work independently and as part of a team in a fast-paced environment.